# Get Started: What is Nudgly?
URL: /docs/get-started/what-is-nudgly

The idea behind the product.

Most assistant apps are just a place to store your to-dos. Nudgly is different: it does the work with you.

When you say “reply to Sarah and confirm Thursday”, it drafts the reply and shows it to you. When you say “book a table for two at Nobu on Friday”, it makes the request and tracks it. When you set up a morning routine, it pulls your day together and sends you a brief before you are even at your desk.

Three ideas make the product work:

<Capabilities>
  <Capability icon="UserMsg" title="Your assistant has a personality">
    You choose who you want to work with from a set of characters, each with a distinct communication style. They all have the same capabilities; the difference is tone.
  </Capability>
  <Capability icon="CircleCheck" title="You stay in control">
    For anything sensitive — sending an email, making a booking, deleting something — the assistant asks before it acts. It drafts, you approve.
  </Capability>
  <Capability icon="Connect" title="It works where you already are">
    Connect your email, calendar, and messaging apps once, and the assistant works across all of them without you switching between tools.
  </Capability>
</Capabilities>